- 《International Journal of Mobile Marketing》
- 语言：外文
- ISSN：1939-1161
- 学科分类：经济学 经济管理
- 出版地： Mobile Marketing Association;8 West 38th Street, suite 200;New York New York 10018
主题范围： Provides a medium for academics, students and industry professionals from around the world to share their insights and research on how the mobile channel can be effectively used for marketing.- 来源数据库：