- 《Australasian Marketing Journal》
- 其它刊名：Asia-Australia Marketing Journal
- 语言：外文
- ISSN：1441-3582
- 周期：季刊
- 学科分类：经济学
- 简介：The Australasian Marketing Journal (AMJ) is the official journal of the Australian and New Zealand M...
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- 简介：The Australasian Marketing Journal (AMJ) is the official journal of the Australian and New Zealand Marketing Academy (ANZMAC). It is an academic journal for the dissemination of leading studies in marketing, for researchers, students, educators, scholars, and practitioners. The objective of the AMJ is to publish articles that enrich and contribute to the advancement of the discipline and the practice of marketing. Therefore, manuscripts accepted for publication will be theoretically sound, offer significant research findings and insights, and suggest meaningful implications and recommendations. Articles reporting original empirical research should include defensible methodology and findings consistent with rigorous academic standards. All articles will be subject to a double-blind review process.
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- 来源数据库：
- Elsevier ScienceDirect (1995－)
